Goldwell Nectaya Hair Color is formulated with Goldwell's advanced IntraLipid technology so you can now deeply nurtures your hair while coloring it at the same time. Nectaya delivers luxuriously permanent hair color and is 100% Ammonia Free! It has a light, pleasant fragrance with 100% grey coverage. Your hair will feel smooth and luxurious with added conditioning from Argan oil. The flexible mixing of shades enables you to unleash all your creativity. Goldwell Nectaya was developed in over 6 years of extensive research driven by our absolute dedication to color perfection.The result: 7 patents pending – and a unique combination of technologies that nurtures the hair for a noticeably healthier hair feeling.Goldwell Nectaya Hair Color must be mixed with Goldwell Nectaya Developer.