What It Is: Gentle, daily shampoo formulated with antioxidant vitamins and botanicals specifically for well water users. What It Does: Helps prevent build-up of well water minerals (iron, calcium, copper, magnesium) while gently cleansing hair and scalp. Helps prevent discoloration caused by iron and copper. Leaves hair soft, manageable, full of shine and free of minerals. Who Needs It: Domestic well water users exposing their hair to minerals (iron, calcium, copper, magnesium) that can attach on to the hair and scalp and cause dryness, damage, discoloration, hair loss, flaky, itchy scalp, and the inability for chemical services to properly process.